print enhancements Archives - Post Press Specialties https://post-press.com/tag/print-enhancements/ Finishing Strong Thu, 25 May 2023 21:56:01 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://post-press.com/wp-content/uploads/cropped-post_press_specialties-favicon-32x32.png print enhancements Archives - Post Press Specialties https://post-press.com/tag/print-enhancements/ 32 32 Packaging Glossary: Key Terms Every Manufacturer Should Know https://post-press.com/packagingterms/?utm_source=rss&utm_medium=rss&utm_campaign=packagingterms Thu, 25 May 2023 21:33:39 +0000 https://post-press.com/?p=1672 In the fast-paced world of packaging, staying current with industry terminology is essential for effective communication and collaboration. Manufacturers and companies need to understand the latest terms to streamline processes,...

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In the fast-paced world of packaging, staying current with industry terminology is essential for effective communication and collaboration. Manufacturers and companies need to understand the latest terms to streamline processes, foster innovation, and drive success. To help you stay informed, we’ve compiled a comprehensive glossary of key packaging terms that every manufacturer should be familiar with.

• Sustainable Packaging: This term encompasses materials, designs, and practices that minimize environmental impact throughout the packaging lifecycle. It includes concepts such as recyclability, compostability, biodegradability, renewable resources, and reduced carbon footprint.
• Flexible Packaging: This involves the use of lightweight and pliable materials like films, foils, and laminates, providing versatility in design, storage, and transportation. Flexible packaging offers benefits such as convenience, product protection, and reduced material usage.
• Rigid Packaging: Rigid packaging refers to firm and inflexible materials like plastic bottles, glass jars, or metal cans. It offers durability, structural integrity, and enhanced product visibility.
• Primary Packaging: This refers to the layer of packaging that directly contacts the product. It serves to protect the product during distribution and storage while providing necessary information and branding elements.
• Secondary Packaging: Secondary packaging includes the additional layers of packaging that surround the primary packaging. It provides additional protection during transportation, facilitates shelf display, and often serves as a marketing tool.
• Blister Packaging: Blister packaging consists of clear plastic cavities or pockets attached to a backing material. It is commonly used for pharmaceuticals, consumer electronics, and small retail items.
• Shelf-Ready Packaging (SRP): SRP is designed to optimize product display and stocking on retail shelves. It allows for easy identification, faster restocking, and reduced handling, enhancing overall efficiency.
• Child-Resistant Packaging (CRP): CRP incorporates features that prevent or delay young children from accessing potentially harmful substances. It is commonly used for pharmaceuticals, cleaning products, and chemicals.
• Tamper-Evident Packaging: Tamper-evident packaging includes features that indicate whether a product has been tampered with or opened before purchase. It provides consumers with a sense of security and protects the integrity of the product.

Partnering with a reliable and experienced packaging company is crucial for achieving high-quality results. Post Press Specialties is proud to offer a comprehensive range of print finishing services, including folding, gluing, binding, and die-cutting. With our recently installed Bobst Mastercut Die-cutter, we can provide even more precise and efficient die-cutting services, ensuring your printed materials stand out and leave a lasting impression.

Our commitment to quality, attention to detail, and investment in advanced equipment set us apart in the industry. We pride ourselves on delivering exceptional results and exceeding customer expectations. Whether you need packaging for 100,000 donut boxes or 300,000 oil filter boxes, we are here to help.

While we may not cover all packaging types, we can assist commercial printers or packaging printers with their unique requirements. If we can’t do it, perhaps we can help you find someone who can.
Experience the difference with Post Press Specialties and take your printed materials to the next level. Contact us today and let us help you finish strong!

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Post Press and the Post Office https://post-press.com/post-press-and-mailing-services/?utm_source=rss&utm_medium=rss&utm_campaign=post-press-and-mailing-services Mon, 19 Jul 2021 19:53:19 +0000 http://post-press.com/?p=842 Mailing Services is just another way Post Press Specialties helps commercial printers “Finish Strong” We’re putting the “Post” in “Post Office”. We’re proud to announce that we now offer a...

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Mailing Services is just another way Post Press Specialties helps commercial printers “Finish Strong”

We’re putting the “Post” in “Post Office”. We’re proud to announce that we now offer a wide variety of mailing services, from addressing your pieces to delivering your completed campaign to our local post office…and everything in-between.

Post Press Specialties provides state-of-the-art mailing services that make it easy and affordable to create and process business-building direct mail campaigns. When combined with our print enhancement capabilities, our efficient and cost-effective mail processing services will assure the best possible presentation and delivery of your marketing message.

WE OFFER:

NCOA, CASS Certification:

We’ll make sure that your mailings are NCOA and CASS certified on the same day the mailing is sent, ensuring the highest deliverability, the best postal rate, and savings on lost postage.

Variable Data Addressing:

At Post Press Specialties we know how effective variable data printing can be. Using our state-of-the-art data aggregation processing systems, we can help you tailor a unique message for each member of your database. This goes far beyond simply printing unique address labels. Depending on how many data points you have, direct mail pieces can be fully customized for each prospect. For example, a university can target high school students and include references to their current high school, their fields of interest and even the clubs and associations they belong to.

List Processing:

The success of any mailing campaign depends on proper mailing list processing. Before a mailing project makes it to our production floor, our data processing staff prepares the mailing list using the best technology available. Our industry-leading mail processing software allows us to cleanse and prepare a mailing list to get our customers the lowest postage rate possible.

Distribution:

We’ll make sure that your campaign is delivered to the post office and is seamlessly processed. Let Post Press Specialties take all the stress out of distributing your next piece. You’ve got more important things to do.

 Print Enhancements:

At Post Press Specialties, we know that speed and quality are essential for each and every job. We’re experts in offering print enhancements that will add considerable value to your piece. We work around the clock to cut, fold, glue, varnish, and bind for you and your customers.

Call us today at 816-257-1919 and we’ll be happy to help you with your next job.

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Print Enhancements and Profitability https://post-press.com/print-enhancements-and-profitability/?utm_source=rss&utm_medium=rss&utm_campaign=print-enhancements-and-profitability Fri, 04 Jun 2021 16:26:00 +0000 http://post-press.com/?p=679 A recently published study by The Print Industries Market Information and Research Organization (PRIMIR) looked at print finishing services and their perceived and implied value. It’s clear that print enhancements...

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A recently published study by The Print Industries Market Information and Research Organization (PRIMIR) looked at print finishing services and their perceived and implied value. It’s clear that print enhancements and profitability go hand-in-hand.

The study looked at 23 printing special effects, including glitter, gloss & matte, scents, scratch-off, glow-in-the dark, and textures printed with UV coatings and other specialty inks.

According to Hal Hinderliter who conducted the study, “Adding value to print is often touted as a way to improve the profitability of print service providers, but until now there has never been definitive research on the topic.” Hinderliter’s team surveyed 577 print service providers (PSPs), trade service providers (TSPs), print buyers, brand managers, and vendors through in-depth phone interviews.

Their findings are as follows (graphic courtesy of The Visual Media Alliance):

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Post Press Specialties excels in offering the exact print finishing services that were deemed the most valuable. We’ve become one of the Midwest’s largest binderies by continuously reinvesting in our equipment and adding capacity. Here is just a small sampling of what we can do:

We have become one of the most respected binderies in the midwest by helping commercial printers maintain and increase profitability. Call us today at 816-257-1919 and we’ll be happy to help you with your next project, big or small. Drop us a line at: https://post-press.com/contact-us/

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Services Spotlight: Saddle Stitching https://post-press.com/services-spotlight-saddle-stitching/?utm_source=rss&utm_medium=rss&utm_campaign=services-spotlight-saddle-stitching Wed, 30 Sep 2020 18:19:38 +0000 http://post-press.com/?p=761 Post Press Specialties offers a wide array of different binding options. We’re experts in perfect, wire-o, plastic coil, spiral wire and concealed binding. We’re also proficient in stitching applications such...

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images-4Post Press Specialties offers a wide array of different binding options. We’re experts in perfect, wire-o, plastic coil, spiral wire and concealed binding. We’re also proficient in stitching applications such as loop and saddle stitching.

Of all the softcover book binding methods we offer, saddle stitching is one of the most popular. Saddle stitching is perfect for a variety of book types, such as: catalogs, manuals, booklets, programs, multi-page brochures, newsletters, periodicals, wall calendars and mailers.

Saddle Stitching is a relatively simple method that joins the folded pages and cover with at least two wire staples placed through the crease of the book’s spine. For over twenty-five years, we’ve been assisting commercial printers throughout the Midwest, helping them to produce professional looking documents.

Some of the benefits of saddle stitching are:

  1. Cost – Oftentimes, saddle stitching is the least expensive option.
  2. Turnaround Time – Usually saddle stitching takes less time than other binding methods.
  3. Small Quantities – It can be used for very short production runs.
  4. Size– saddle stitching can be used for a wide variety of sizes.
  5. Design – Designing a saddle stitch piece is generally very easy.
  6. Mailing – Saddle stitching will add minimal weight to a printed piece. This is especially important for pieces that will be mailed.
  7. Versatility – Saddle stitch projects can be printed in color or black and white.

 

Alas, saddle stitching does have some limitations. Keep in mind the following:

  1. Thickness – Depending on the weight and caliper of the paper stock, saddle stitching might not be a good option. Bulky books might be too thick to fold properly. Post Press Specialties will be happy to discuss any and all specifications.
  2. Spine – There is no room to print anything on the spine. This is a problem for certain projects.
  3. Power of Four – Saddle Stitched books are created from folded sheets, thus the page count must be in multiples of four.

If you have any questions about saddle stitching or any of our print enhancement and bindery services, please don’t hesitate to contact Post Press Specialties at 816-257-1919. Located in Missouri, we’ve been serving the commercial printing industry for a quarter century.

 

 

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Services Spotlight: Foil Stamping https://post-press.com/services-spotlight-foil-stamping/?utm_source=rss&utm_medium=rss&utm_campaign=services-spotlight-foil-stamping Tue, 17 Mar 2020 12:31:00 +0000 http://post-press.com/?p=774 If you want to attract more customers and keep them engaged longer, foil stamping might be the perfect solution. In a recent study conducted by The Foil & Specialty Effects...

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If you wanmetallic-platter-234726_1920t to attract more customers and keep them engaged longer, foil stamping might be the perfect solution. In a recent study conducted by The Foil & Specialty Effects Association, researchers found that virtually every type of printed piece can benefit from this versatile and cost effective finishing technique.

In their executive summary, the FSAE concluded that:

“There are clear advantages to foil stamping on packaging, in terms of attracting attention faster and retaining attention on packaging longer than identical packages without foil stamping.”

They went on to say:

“Overall, this pilot experiment clearly indicates that foil stamping on packaging provides real benefits concerning consumer attention on packaging.”

This is why many industries utilize foil stamping for their B2B marketing and packaging. Next time you are in a grocery story, take note of the many products that are using this technique. In marketing, first impressions are key, and a product marketed in a foil-stamped package may have a higher perceived quality and value than one in a standard package. In addition to increasing the perceived value, foil also draws attention, which can make a particular product stand out among a crowd of competition.

Consider the findings of Thales S. Teixeira in his white paper, The Rising Cost of Consumer Attention: Why You Should Care, and What You Can Do about It (Harvard Business School).

Teixeira concludes that:

 “Attention is a necessary ingredient for effective advertising. The market for consumer attention (or “eyeballs”) has become so competitive that attention can be regarded as a currency. The rising cost of this ingredient in the marketplace is causing marketers to waste money on costly attention sources or reduce their investment in promoting their brands. Instead, they should be thinking about how to “buy” cheaper attention and how to use it more effectively.”

Simply put, brands that are successful attract consumers and keep them engaged. Hot foil stamping is a cost effective way to achieve that goal. Over the last twenty-five years, Post Press Specialties has created stunning and effective pieces on a multitude of different stocks and substrates. Shiny gold, silver and other metallic foils are sure to grab attention in even the most crowded retail spaces. Foil stamping will not only help your product stand out, but it will also add a touch of elegance that will appeal to many consumers. We offer a wide selection of foil colors, finishes and effects from which to choose, to help individualize the style of your product packaging.

Over the last two and one half decades we have foil stamped business cards, booklet covers, pocket folders, stationery, holiday cards, invitations, labels, seals and postcards. Call one of the largest binderies in the Midwest, Post Press Specialties at 816-257-1919 and we’ll be happy to discuss your next project. We’ll help you finish what you’ve started.

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Services Spotlight: Lamination https://post-press.com/services-spotlight-lamination/?utm_source=rss&utm_medium=rss&utm_campaign=services-spotlight-lamination Sun, 11 Mar 2018 23:49:00 +0000 http://post-press.com/?p=785 If you’re looking for a way to increase shelf-life and durability of a marketing piece, lamination might be the perfect solution. Simply put, lamination is the process of enclosing a...

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If you’re looking for a way to increase shelf-life and durability of a marketing piece, lamination might be the perfect solution. Simply put, lamination is the process of enclosing a printed piece by applying a permanent transparent film (or plastic) to both sides.

Not only does the transparent film add strength, rigidity and protection it also enhances the appearance of the printing by deepening and brightening the ink colors.

In an effort to provide state-of-the-art finishing services to the commercial printing industry, Post Press Specialties just added an Autobond 76 TPE Laminator. In honor of our new arrival, let’s review some of the benefits and applications of lamination.

Here are just a few of the many benefits laminating provides:

  1. Durability – Lamination increases the durability of print materials, allowing them to withstand frequent use.
  2. Protection – Need protection against fingerprints, smudges, stains, spills, tears, wrinkles, marks or abrasions? Lamination is the perfect solution. Plastic enclosures also protect against oil, grease, dirt, moisture and other contaminants.
  3. Appearance – Proper lamination improves the appearance by enhancing the ink colors of the printed piece. This creates a more professional look and holds attention longer.
  4. Quality – Lamination gives the impression of higher quality and importance.
  5. Versatility – Our Autobond Laminator can laminate one-side, two-side or edge sealed. This state-of-the-art laminator can handle sheets as small as 9” x 12” all the way up to 29” x 41”. It can also accommodate any substrate between 80# text and 24 point.
  6. Cost effectiveness – Since lamination increases the longevity of print materials, it saves money on reprinting.

The applications for laminating are endless. Post Press Specialties have laminated thousands of different types of products and pieces such as:

  • Restaurant and Bar Menus
  • Price and Part Lists
  • Maps and Bookmarks
  • Educational and Training Materials
  • Membership Cards and Business Cards
  • Machinery Warnings
  • Maintenance Procedures
  • Operating and Safety Instructions
  • Signage and Rules
  • Reusable Hang Tags
  • Counter and Tabletop Displays
  • Sales Presentation Materials
  • Sell Sheets and Product Fact Sheets
  • Showroom and Trade Show Materials
  • Pocket Folders and Book Cover

 

if you have any additional questions about the benefits and uses of lamination, give one of the Midwest’s largest binderies, Post Press Specialties, a call at 816-257-1919. We provide print finishing services for short or long production runs. We’ve been “Finishing Strong” for over twenty-five years.

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